Growing one’s internet presence is becoming increasingly challenging day by day. People find it twice as hard to grow on social media platforms as they did a few years ago. One of the possible reasons being the ever-changing algorithm of these platforms hence it becomes vital to know a few tried and tested tricks that will guarantee more likes, profile visits, and connections. Today we bring you a guest who helps professionals and actors grow their network through the help of professional headshots. Find out how.
Brian Confer is the Founder of The Headshot Truck and Capturely. But he wasn’t always an entrepreneur. He started working as a child actor at a young age followed by pursuing acting as an adult too. But he found his true calling while working at his day job in sales and marketing. He changed his path right away and jumped into entrepreneurship with his company The Headshot Truck, the world’s first mobile photography studio. Although he faced many challenges in his first startup, he managed to pitch in big production houses like Netflix, NBC, Fox, Disney, and other entertainment brands. With his second company, Capturely, Brian has shifted gears and entered into the professional market while helping businesses get more traction through the help of video/photo marketing content that helps in engagement with clients and potential employees. In the interview, Brian talks to us about the importance of having a great headshot, either you are an actor or a professional. A professional headshot becomes the face of your brand and your organization. He also talks about the importance of having great team pages on your website. To get more profile visits on your LinkedIn, again, a professional photograph plays a major role.
“Having a professional image that’s consistent and on brand will be really important. In fact, the About Us page is the second most viewed page on your website.”
A startup entrepreneur with experience of over 20 years, Brian talks about the challenges he faced while starting up his first company, from trouble finding investors, to partnership problems. He also talks about co-founders and if there should be one while you are starting up. Tune in to this episode and learn more about starting your own business.
Brian Confer, Founder, Capturely & Founder, The Headshot Truck