Shalabh Gupta, Founder and CEO, AKIVA Superfoods

“Excellence is every day.”- Shalabh Gupta

In this episode, Ashutosh Garg engages in a conversation with Shalabh Gupta, Founder and CEO, AKIVA Superfoods. Shalabh is a young entrepreneur and an alumnus of IIT-D and IIM-A.

Shalabh talks about his early life and career. He shares his experience working with McKenzie in the US. 

He emphasizes the importance of succinct and clear communication. He proceeds to talk about his venture, AKIVA Superfoods. He explains what ‘superfood’ is.

Shalabh shares insights about the food and beverage industry. He explains what makes a particular food a superfood. He advises not to keep strict barriers to what to eat and what not to. He talks about the rediscovery of heritage in healthy food.

Shalabh comments on how the millennials are changing the food industry. He shares the biggest learning from his biggest mistake.


Shalabh Gupta founded the company in 2016 with the mission of making a contemporary and high-quality health-food product line from India for the World. Shalabh is a B.Tech. from IIT Delhi (2007) and MBA from IIM Ahmedabad (2009). He was an Engagement Manager with McKinsey & Co from 2009 to 2014. In 2018, Shalabh was recognised as one of Entrepreneur magazine’s 35 Under 35 leaders.Akiva Superfoods is an innovative and disruptive direct-to-consumer Brand, pioneering the ready-to-drink health shots category, along with a range of superfood-based healthy groceries. The brand is solving an emerging need gap in urban India, by bringing products that are nutrient-rich, innovative, delightful and pocket-friendly. With over 2,50,000 customers across the globe, the made-In-India brand has been recognised by Silicon India as part of the ‘Best Food Processing Startups in 2019’.

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