CK Ranganathan, Chairman & Managing Director, CavinKare Pvt. Ltd.

Ashutosh engages in an insightful conversation with CK Ranganathan, Chairman and Managing Director, CavinKare Pvt. Ltd.

“Little did I focus on studies,” the backbencher who became a highly successful corporate leader says with a smile on his face. CK Ranganathan shares the story of starting his company, CavinKare, from scratch and how he left home with fifteen-thousand rupees and a heart full of dreams.

“To fight with the MNCs, you need to identify the unmet needs of the customers.”- CK Ranganathan.

He shares his insights about what goes into building a successful FMCG brand. The corporate virtuoso analyzes the importance of identifying and satisfying the needs of the customers. He meticulously elucidates how e-commerce platforms are changing business. He proceeds to talk about his unique concept, unisex salons, and how he implemented it successfully. CK Ranganathan talks about the awards he runs to support the disabled and the needy. He shares what he considers to be of paramount importance when he recruits people to his company.

Profile

Mr. CK Ranganathan was born in Cuddalore to parents with primary interest in education. He took up his Bachelors in Chemistry and after a short stint in the family business, he set up “Chik India”. The Company began its journey as Chik India and was renamed CavinKare Pvt. Ltd (CKPL) in 1998 with a starting investment of Rs. 15, 000/- The Company manufactures and markets many products under the brand of Chik, Spinz, Fairever, Meera, Nyle, Raaga Professional, Karthika, Indica, Cavin’s Ruchi, Chinnis, Maa, and Garden etc both in domestic and international markets. The Company has pioneered the concept of 'Unisex Salons' in India with country’s most popular organized beauty salon brands – Green Trends and Limelite under its salon division, which has a clear-cut focus on providing personal styling and beauty solutions to everyone in the family.

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Profile

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