S Swaminathan, Founder and Partner, ContraMinds Labs

S Swaminathan, Founder and Partner, ContraMinds Labs

  • Swami is the founder and partner of ContraMinds Labs, which is focused on decoding people’s minds strategy and culture.
  • He has built strategic expertise in customer relationship management, especially using one-to-one marketing communication, analytics, marketing technology tools, and digital solutions

Podcast

Overview

Join an insightful conversation with S Swaminathan, Founder and Partner of ContraMinds Labs, as they delve into decoding customer minds, shaping effective strategies, and fostering a robust organizational culture in today’s dynamic business environment.

00:35- About S Swaminathan

  • Swami is the founder and partner of ContraMinds Labs, which is focused on decoding people’s minds strategy and culture.
  • He has built strategic expertise in customer relationship management, especially using one-to-one marketing communication, analytics, marketing technology tools, and digital solutions
  • He has successfully implemented data-driven strategies on brands and firms like DHL Worldwide Express, ICICI Bank, Computer Associates, Novo Nordisk, Kimberly Clark, Shoppers’ Stop, NIIT, Visa, HDFC Bank, HSBC, Mahindra, Aditya Birla Capital, Trent, Landmark Group amongst many others.

17:59- What are the key components of a strong organizational culture?

  • Leaders must embody the values and behaviors they preach.
  • Creating a culture where actions align with stated values and there’s transparency.
  • Embracing honesty and constructive criticism to foster growth and improvement.

24:58- What are your future goals for ContraMinds labs? And what legacy do you hope to leave behind in the industry?

  • Focus on building expertise in decoding excellence and leadership.
  • Strive to cultivate a culture of purpose, mindset, and practice.
  • Aim to create a legacy of nurturing future leaders in the industry

RESOURCES:

Learn more about S Swaminathan: LinkedIn

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Profile

  • Swami is the founder and partner of ContraMinds Labs, which is focused on decoding people’s minds strategy and culture.
  • He has built strategic expertise in customer relationship management, especially using one-to-one marketing communication, analytics, marketing technology tools, and digital solutions
  • He has successfully implemented data-driven strategies on brands and firms like DHL Worldwide Express, ICICI Bank, Computer Associates, Novo Nordisk, Kimberly Clark, Shoppers’ Stop, NIIT, Visa, HDFC Bank, HSBC, Mahindra, Aditya Birla Capital, Trent, Landmark Group amongst many others.

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