Shrijeet Mishra, Digital Evangelist, Sustainability Advocate, CX Specialist
- Shrijeet is a digital evangelist, a sustainability advocate, and a CX customer experience specialist.
- He’s currently the Chief Innovation Officer and Head-Group services at the Aditya Birla group.
Podcast
Overview
In this episode of “The Brand Called You,” Shrijeet Mishra, a visionary leader, digital evangelist, and sustainability advocate with over 37 years of experience, shares his journey from Hindustan Unilever to his current role at Aditya Birla Group, discussing how digital transformation and sustainability are reshaping industries. Discover how businesses can leverage AI, foster innovation, and create customer-centric solutions that are both impactful and sustainable.
00:32- About Shrijeet Mishra
- Shrijeet is a digital evangelist, a sustainability advocate, and a CX customer experience specialist.
- He’s currently the Chief Innovation Officer and Head-Group services at the Aditya Birla group.
- He has been recognized as one of Constellation BT’s 150 leaders chosen for 2022 and has been felicitated, awarded, and recognized several times.
21:48- What trends do you see in the future of digital commerce and customer experience?
- Consumers will always rely on their senses and emotions in decision-making, focusing on self-presentation, health, connections, and social standing.
- New technologies will continuously emerge, requiring businesses to adapt and leverage these innovations to enhance customer experiences.
- The future will demand faster insights and predictive analytics to anticipate risks, optimize resources, and guide strategic decisions.
25:29- What would you say are three lessons you would want a lot of our viewers and listeners to take away from your journey?
- Having a clear purpose is fundamental to finding meaning in work and relationships.
- Prioritize the customer to create loyalty and drive growth.
- Embrace continuous learning and the necessity of failing to ultimately succeed.
RESOURCES:
Learn more about Shrijeet Mishra: LinkedIn
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Profile
- Shrijeet is a digital evangelist, a sustainability advocate, and a CX customer experience specialist.
- He’s currently the Chief Innovation Officer and Head-Group services at the Aditya Birla group.
- He has been recognized as one of Constellation BT’s 150 leaders chosen for 2022 and has been felicitated, awarded, and recognized several times.
