Rahat Kulshreshtha, CEO, Quidich Innovation Labs; Chairman, Drone Federation of India

Rahat Kulshreshtha, CEO, Quidich Innovation Labs; Chairman, Drone Federation of India

  • Rahat Kulshreshtha is a filmmaker turned entrepreneur.
  • He is the Chief Executive Officer of Quidich Innovation Labs.

Podcast

Overview

In this episode of The Brand Called You, Rahat Kulshreshtha, CEO of Quidich Innovation Labs, describes how an accidental journey from filmmaking led him to become a major player in India’s drone industry. He outlines the growth of his startup Quidditch Innovation Labs. Rajat also explains how drones and AR enhance broadcasting by adding immersive new angles. Rajat details the progress made to enable drone technology through public-private collaboration.

00:33- About Rahat Kulshreshtha

  • Rahat Kulshreshtha is a filmmaker turned entrepreneur.
  • He is the Chief Executive Officer of Quidich Innovation Labs.
  • He’s the chairman of the Drone Federation of India. 

02:45- What are some initial challenges you faced as an entrepreneur?

  • A major initial challenge was regulation. 10 years ago drones were unfamiliar and we had to navigate a lack of awareness and precedent.
  • We learned the difficulties of bootstrapping a business from scratch in a cash-strapped environment – growing from a dorm room to 100 employees.
  • It took time to pivot and experiment before we found a strong product-market fit to create exponential value and revenue.

11:03- How do you collaborate with sports organisations to ensure that technology enhances rather than distracts from the game?

  • Technology mustn’t distract from the integrity and storytelling of sports – we work closely with producers as custodians to maintain what matters.
  • With experience in a sport over the years, we intuitively understand the narrative flow to seamlessly fit new tech into what producers and commentators need.
  • When entering a new sport, we take time to deeply understand the visualization process before building tech so we add value without being overly distracting.

RESOURCES:

Learn more about Rahat Kulshreshtha: LinkedIn

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Profile

  • Rahat Kulshreshtha is a filmmaker turned entrepreneur.
  • He is the Chief Executive Officer of Quidich Innovation Labs.
  • He’s the chairman of the Drone Federation of India. 

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