Rinka Banerjee | Founder & Director, Thinking Forks Consulting and Co-founder Tasty Tales

Rinka Banerjee | Founder & Director, Thinking Forks Consulting and Co-founder Tasty Tales

• Rinka is the Founder and Director of Thinking Forks Consulting.
• She is the Co-founder of Tasty Tales.

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In the dynamic world of food entrepreneurship, leaders like Rinka Banerjee exemplify vision, innovation, and impact. Rinka, the Founder and Director of Thinking Forks Consulting and Co-Founder of Tasty Tales, brings decades of experience and a passion for transforming ideas into reality. Through her insights and leadership, Rinka inspires a new generation of entrepreneurs to navigate challenges, embrace innovation, and drive meaningful change in the realm of food and nutrition. Join us as we delve into her journey and glean invaluable leadership lessons in food entrepreneurship. 

[00:34] – About Rinka Banerjee

• Rinka is the Founder and Director of Thinking Forks Consulting.
• She is the Co-founder of Tasty Tales.

[08:11] – How do you balance taste, health, and cost in product development?

• We leverage food science and culinary knowledge to balance taste, health, and cost in product development.
• We use natural flavour boosters and food pairing techniques and collaborate with flavour houses to enhance flavours while maintaining health parameters.

[10:10] – What is the importance of packaging and what goes into developing appropriate sustainable packaging?

• Packaging plays a crucial role as the first point of contact with consumers. 
• It not only ensures product safety and shelf life but also influences consumer perception of product quality. 
• Developing appropriate sustainable packaging involves the following:

• Material Selection: Choosing renewable, recycled, or biodegradable materials with lower environmental footprints. 
• Design and Lifecycle Assessment: Designing packaging for minimal environmental impact throughout its lifecycle, from material extraction to disposal or recycling. 

[18:37] – What are some exciting trends in the food and nutrition industry that you are most excited about or are currently focusing on?

• I am excited about trends in health and wellness, including functional foods and beverages. 
• There are a number of opportunities in indulgent foods and making nutrition more affordable through innovative packaging formats

RESOURCES:

Learn more about Rinka Banerjee: LinkedIn

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• Rinka is the Founder and Director of Thinking Forks Consulting.
• She is the Co-founder of Tasty Tales.