Maj Gen Neeraj Bali, SM (Retd)
- Maj Gen Neeraj Bali is the author of the book titled, The Winning Culture: Lessons from the Indian Army to Transform Your Business.
- He is currently director of the Chandigarh-based Gyan Chakra Think Tank which is sponsored by the Indian Army.
Podcast
Overview
In this insightful episode of “The Brand Called You,” Maj Gen Neeraj Bali (Retd), an accomplished Indian Army veteran and author of “The Winning Culture: Lessons from the Indian Army to Transform Your Business” shares invaluable insights on how the robust culture of the Indian Army can be leveraged to transform business practices. He delves into the importance of character-based recruitment, relational leadership, and the significance of instilling a sense of purpose among employees. This episode is a must-listen for anyone looking to enhance their organizational culture and drive success in their business.
00:37- About Maj Gen Neeraj Bali
- Maj Gen Neeraj Bali is the author of the book titled, The Winning Culture: Lessons from the Indian Army to Transform Your Business.
- He is currently director of the Chandigarh-based Gyan Chakra Think Tank which is sponsored by the Indian Army.
07:49- How can businesses balance short-term goals with long-term vision as the military does?
- Establish a strong value system that guides both short-term and long-term goals.
- Develop and preserve a robust organizational culture through adherence to traditions and norms.
- Build strong teamwork and collaboration, ensuring alignment and cohesion regardless of the timeline of goals.
25:57- What advice would you give to business leaders looking to transform their organizational culture?
- Acknowledge that culture starts from the top and take responsibility for it.
- Identify which part of the culture requires change, using both quantitative and qualitative analysis.
- Lead by example, persist in efforts, and ensure procedures align with the desired culture.
RESOURCES:
Learn more about Maj Gen Neeraj Bali: LinkedIn
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Profile
- Maj Gen Neeraj Bali is the author of the book titled, The Winning Culture: Lessons from the Indian Army to Transform Your Business.
- He is currently director of the Chandigarh-based Gyan Chakra Think Tank which is sponsored by the Indian Army.
