Marcus O’Donovan, Founder, CO2 YOU
- Marcus O’Donovan’s motivation for entering the entertainment industry.
- The lessons learned from the entertainment world that apply to entrepreneurship.
Podcast
Overview
In a recent episode of “The Brand Called You,” host Ashutosh Garg engages in an insightful conversation with Marcus O’Donovan, the founder of CO2 YOU. The discussion dives deep into Marcus’s entrepreneurial journey, his sustainable venture, and the broader vision for sustainability. Here’s a detailed exploration of the key segments of the episode.
00:01:04 – 00:02:01: Early Foray into Entertainment
- Marcus O’Donovan’s motivation for entering the entertainment industry.
- The lessons learned from the entertainment world that apply to entrepreneurship.
00:02:16 – 00:02:53: Mentorship Under Simon Fuller
- Insights into Marcus’s mentorship with Simon Fuller.
- The impact of Simon Fuller’s guidance on Marcus’s approach to business and creativity.
00:03:11 – 00:04:34: The Journey with Husk
- Background of Marcus’s previous venture, Husk.
- Challenges faced during COVID-19 and the eventual sale of Husk.
00:04:57 – 00:06:09: Origin and Mission of CO2 YOU
- The inspiration behind founding CO2 YOU.
- How the company is addressing sustainability in the sparkling water industry.
00:06:31 – 00:07:05: Solving Industry Inefficiencies
- Key inefficiencies in the sparkling water and gas cylinder industry.
- CO2 YOU’s solution to these inefficiencies.
00:09:32 – 00:10:21: Building a Community Over an Audience
- CO2 YOU’s a community-focused approach.
- Strategies for engaging green-minded individuals.
00:11:16 – 00:12:41: Incorporating Technology for Sustainability
- The role of technology in advancing CO2 YOU’s mission.
- Benefits of using technology to enhance operational efficiency.
RESOURCES:
Learn more about Marcus O’Donovan: Linkedin
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Profile
- Marcus O’Donovan’s motivation for entering the entertainment industry.
- The lessons learned from the entertainment world that apply to entrepreneurship.
