Melanie Johnson, Founder of Elite Online Publishing: Her Journey & Secrets to Publishing Success
- Miss Michigan and broadcasting experience built discipline and business savvy
- Launching a TV station taught her entrepreneurship and creative problem-solving
Podcast
Overview
Ready to demystify book publishing and author success? In this episode, Ashutosh Garg interviews Melanie Johnson—founder of Elite Online Publishing and bestselling author. Here are the key takeaways, with important questions and timestamps:
00:01:02- How Did Melanie’s Varied Background Shape Her?
- Miss Michigan and broadcasting experience built discipline and business savvy
- Launching a TV station taught her entrepreneurship and creative problem-solving
00:03:11- Why Start Elite Online Publishing?
- The idea emerged unexpectedly from digital marketing and book retreats
- Shift from side hustle to a thriving publisher, capitalizing on the self-publishing revolution
00:05:35- What Misconceptions Do New Authors Have?
- Uncertainty about publishing options (traditional, hybrid, self)
- Importance of retaining rights and royalties; pitfalls of hybrid publishers
00:08:42- What Is the Elite Book Creation Journey?
- Support from idea to bestseller status
- VIP days for concept structuring, with AI tools aiding content and planning
- Collaborative editing, metadata, and cover design
00:12:08- How Long from Idea to Bestseller?
- 6–12 months from scratch; 3–5 months for a finished manuscript
00:13:08- How Does Elite Guarantee Bestseller Status?
- Proven promotional strategies with a 100% success rate—even for traditionally published books
00:15:30- How Can Authors Monetize Beyond Book Sales?
- Leverage books for business growth, speaking engagements, and bulk sales
- Real-world client examples highlight the book as a business tool
RESOURCES:
Learn more about Melanie Johnson: Linkedin
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Profile
- Miss Michigan and broadcasting experience built discipline and business savvy
- Launching a TV station taught her entrepreneurship and creative problem-solving
