Prof Dave J Snowden, Director & Founder, The Cynefin Centre
- Prof Dave J Snowden is the Director & Founder of The Cynefin Centre.
- He works on the application of natural sciences to social systems through the development of methods and the SenseMaker® software suite.
Podcast
Overview
In this episode of The Brand Called You, Prof Dave J Snowden, Director & Founder of The Cynefin Centre, discusses the Cynefin framework and its application in organizational leadership. He explains how the framework categorizes situations into ordered, complex, and chaotic states, comparing them to the physical states of solids, liquids, and gases. Dave explores the evolution of sense-making approaches and their roots in natural science, emphasizing the importance of understanding complexity in decision-making. He shares insights about the differences between human and machine capabilities in problem-solving, particularly in the context of AI.
00:36- About Prof Dave J Snowden
- Prof Dave J Snowden is the Director & Founder of The Cynefin Centre.
- He works on the application of natural sciences to social systems through the development of methods and the SenseMaker® software suite.
- In 2008 he won an “Outstanding Practitioner-Oriented Publication in OB” award for a Harvard Business Review article on Cynefin.
10:18- How do you view the role of unpredictability and chaos in organisational and strategic decision-making?
- In a complex system is you can’t predict a future state, and if you try and set explicit goals, you create perverse incentives to ignore what’s happening.
- If you have true randomness, then things follow a normal distribution, but if people talk, it becomes a Pareto distribution and you can’t predict the future anymore.
- The whole point is to understand that order, complexity, and chaos are different; they require very different leadership and management practices.
21:32- What are some of the limitations of the Cynefin framework?
- Cynefin is a decision support framework designed to determine the type of decision-based on the nature of the situation.
- Relying solely on one framework or consultancy method makes organizations non-resilient and puts them at high risk.
- The whole point of Cynefin is to acknowledge that if a situation is ordered, you can use traditional methods like BPR, but if it’s complex, a completely different approach is needed.
RESOURCES:
Learn more about Prof Dave J Snowden: LinkedIn
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Profile
- Prof Dave J Snowden is the Director & Founder of The Cynefin Centre.
- He works on the application of natural sciences to social systems through the development of methods and the SenseMaker® software suite.
- In 2008 he won an “Outstanding Practitioner-Oriented Publication in OB” award for a Harvard Business Review article on Cynefin.