Ral West | Founder of Ral West, Livin’ The Dream
- Ral is the Founder of Ral West, Livin’ The Dream.
- She is the creator of a course titled, “From Overwhelm to Living the Dream: Create More Success with Less Stress”.
Podcast
Overview
In this episode of The Brand Called You, we are joined by Ral West, the founder of Ral West, Livin’ The Dream. With extensive expertise in scaling businesses, marketing acumen, and organisational management, Ral delves into the importance of systems in business, the impact of technology, and the crucial role of customer feedback and company culture in scaling up. Join us as we explore Ral’s insights on creating more success with less stress and achieving sustainable business growth.
[00:34] – About Ral West
- Ral is the Founder of Ral West, Livin’ The Dream.
- She is the creator of a course titled, “From Overwhelm to Living the Dream: Create More Success with Less Stress”.
- She has unparalleled expertise in scaling businesses’ marketing acumen and organisational management.
[02:07] – How does an entrepreneur identify the right time to scale a business, and what are the first steps?
- The right time to scale is when the demand for your product exceeds the time you have available to provide it.
- You need clear systems and defined tasks and responsibilities for additional help, whether it’s an employee or contractor.
- Additionally, clearly defining your objectives and desired outcomes before investing in technology is crucial.
[07:04] – How have digital technologies impacted how businesses can scale up today?
- Technology is crucial for growth, enabling easier communication, remote work, fractional workers, and automated systems that can replace manual tasks.
- It allows businesses to serve broader markets and manage operations more efficiently.
[13:33] – Why does a business require systems to run smoothly?
- Systems are essential for consistent operations.
- They allow business owners to work on the business rather than in it, providing freedom and trust that tasks are performed consistently by the team.
- Systems also support delivering world-class customer service.
RESOURCES:
Learn more about Ral West: LinkedIn
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Profile
- Ral is the Founder of Ral West, Livin’ The Dream.
- She is the creator of a course titled, “From Overwhelm to Living the Dream: Create More Success with Less Stress”.
- She has unparalleled expertise in scaling businesses’ marketing acumen and organisational management.
