Darnell Brown, Creative Polymath & Community Builder, on Branding and Entrepreneurial Growth
- Early memories of drawing before he could remember the act itself
- Influence of pop culture, especially Teenage Mutant Ninja Turtles
Podcast
Overview
In this dynamic episode of “The Brand Called You,” Ashutosh Garg sits down with Darnell Brown, a creative polymath and community builder, to explore his journey and insights on creative entrepreneurship, digital branding, community building, and more. Here’s a breakdown of key topics, complete with important timestamps and the essential takeaways you won’t want to miss.
00:00:58- What first drew Darnell Brown into the creative world as a child?
- Early memories of drawing before he could remember the act itself
- Influence of pop culture, especially Teenage Mutant Ninja Turtles
- The feeling of dedicating himself to a life in art
00:02:45- What key shifts has Darnell seen in creative entrepreneurship since 2008?
- The rise and impact of remote work in creative fields
- Growth from platforms like Upwork and Elance
- Importance of community and avoiding the “entrepreneurial island” mindset
- Balancing creative and entrepreneurial skills for sustainable business
00:05:07- What does being a multidisciplinary creative mean in today’s business world?
- Creativity integrated into almost every aspect of life and business
- The value of blending skills like graphic design, copywriting, and storytelling
- Need for broad skillsets to build more resilient and effective brands and businesses
00:07:33- What is a common mistake creatives make when blending artistic and business identities?
- Assuming that creative work alone will attract clients and opportunities
- The necessity of ongoing networking, branding, and relationship-building
- Importance of working both “in” and “on” your business
00:10:03- How does Darnell define a powerful personal brand in the digital era?
- The power of being “singular” and authentic rather than trying to be everything to everyone
- Standout brands as trendsetters (not trend followers), using Ryan Reynolds as an example
- The rarity and unique combination of values and skills as a brand’s strength
00:12:41- How does Darnell help clients uncover their brand identity?
- Asking deep, intentional questions to get to the root of motivation and story
- Taking a collaborative approach to brand-building
- Blending strategy, coaching, and consulting for a co-created result
RESOURCES:
Learn more about Darnell Brown: LinkedIn
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- Early memories of drawing before he could remember the act itself
- Influence of pop culture, especially Teenage Mutant Ninja Turtles
- The feeling of dedicating himself to a life in art
