Ho Wei Siong | Co-founder | Animagine Pte Ltd | Founder | Nplify io |

Ho Wei Siong | Co-founder | Animagine Pte Ltd | Founder | Nplify io |

• Ho Wei Siong has more than 17 years of experience in the creative and interactive media industry as a lead campaign strategist for national-level campaigns.

• Born in the Web 1.0 era and established his career in Web 2.0.

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Join us as we dive into the captivating world of brand storytelling with the accomplished professional and entrepreneur, Ho Wei Siong. From his journey as an animator to co-founding Animagine and pioneering NFT connections through Nplify.io, Ho Wei Siong has mastered the art of engaging audiences through captivating narratives. Discover how animation, mascot branding, and the magic of storytelling can transform brands, create authentic connections, and navigate the ever-evolving digital landscape. Get ready to unlock the secrets of compelling brand narratives and the exciting future of NFTs in this captivating conversation.

00:35: About Ho Wei Siong and his journey

• Ho Wei Siong has more than 17 years of experience in the creative and interactive media industry as a lead campaign strategist for national-level campaigns.

• Born in the Web 1.0 era and established his career in Web 2.0.

• He is focusing on Web 3.0 brand development through NFT with in-real-life utility starting with their in-house character brand with more than 300,000 fans.  

01:53: About Animagine Pte Ltd

• Animagine is a creative consultancy specialising in the Branding 3.0 revolution to future-proof your brand for effective results.
• We are the one-stop solution to taking your company’s brand to the next level with a Mascot and Character branding strategy with 360 storytelling for engagement and reach in the evolving and competitive social-driven media space.
• As a Web 3.0 media company, we also leverage the rapid growth of the NFT community’s investors, collectors, and consumers. We increase visibility, thus opening a whole new world in which your products and services can benefit and retain your audience.
• Animagine has 18 years of experience in creative consultancy. Our team comprises experienced entrepreneurs, storytellers, artists, and technologists in both Web2 and Web3 realms. 

11:03- Key elements that make a brand story resonate with the audience.

• Authenticity: Your brand has to be clear about what you stand for.
• Purpose of Existence
• Stand out

20:25- About Nplify.io

• Nplify connects brands and businesses with NFT collectors to unlock the full in-real-life potential of NFT collecting.
• It Amplifies engagement and outreach with NFT collectors.
• In-real-life value creation for the community
• Unlock the in-real-life value of NFT collections

 23:54- Lessons from the conversations.

• Don’t be overwhelmed by technology. Understand who you are.
• Select your platform very carefully, for your brand because there are so many platforms available. You need to get the right one for yourself.  
• You need to have a very strong review strategy for your brand.

RESOURCES:

You can connect with Ho Wei Siong | On LinkedIn 

Visit: https://www.animagine.com/

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• Ho Wei Siong has more than 17 years of experience in the creative and interactive media industry as a lead campaign strategist for national-level campaigns.

• Born in the Web 1.0 era and established his career in Web 2.0.

• He is focusing on Web 3.0 brand development through NFT with in-real-life utility starting with their in-house character brand with more than 300,000 fans.