Hank Sheinkopf, President, Sheinkopf Communications Ltd, Political Campaign Strategist

Hank Sheinkopf, President, Sheinkopf Communications Ltd, Political Campaign Strategist

  • Hank is a political consultant.
  • He runs Sheinkopf communications, and he has run over 700 campaigns on over four continents.

Podcast

Overview

At any level, campaign fundamentals can mean the difference between building a winning or losing political campaign strategy.  In essence, a strong political campaign strategy (meaning, the overall plan to achieve an electoral victory) should rest on a foundation of some very basic building blocks and principles that will help to carry you across the finish line. Hank Sheinkopf shares his knowledge with us.

00:45- About Hank Sheinkopf

  • Hank is a political consultant.
  • He runs Sheinkopf communications, and he has run over 700 campaigns on over four continents.
  • He has worked with former President Bill Clinton on his re-election campaign.
  • He worked for Mike Bloomberg, who was the mayor of New York City.
  • He has worked for the former president of the Dominican Republic, Leonel Fernández.

01:46- Why don’t you want to work with candidates anymore on campaigns?

  • There are too many people involved in this.
  • I was solidly in the second generation of political consultants at the front end of it, but we thought of ourselves as a Clarence of democracy.
  • When I have business partners, we thought of ourselves as warriors.
  • This was once a home industry of people who just did it, and now it’s become something else.
  • The consulants are not really interested in ideological issues.
  • There’s no real romance anymore, and there’s no real fight anymore.

09:58- How did your newfound understanding of southern culture affect the work you did in the rest of America?

  • It made me understand that this bias that northerners have against southerners is absolutely outrageous.
  • Post-reconstruction, and post-civil war, policies in many ways didn’t change until Bill Clinton became the president.
  • The south was economically isolated after the war.
  • There were people who thought that was not the best way to live because that economy and lifestyle excluded significant numbers of people not just blacks but blue-collar whites.
  • They thought they would have the opportunity to change their lives.

12:38- Do you think that’s why you were maybe particularly sensitive to the plight of others because of that hyper radar that you developed as a kid?

  • My mother abandoned us when I was five or six.
  • I became more sensitive about the surrounding environment.
  • I wasn’t interested in impressing people as much as I was interested in survival.
  • I could sense what the environment was like, and I adjusted accordingly.

RESOURCES:

You can connect with Hank Sheinkopf- LinkedIn

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Profile

  • Hank is a political consultant.
  • He runs Sheinkopf communications, and he has run over 700 campaigns on over four continents.
  • He has worked with former President Bill Clinton on his re-election campaign.
  • He worked for Mike Bloomberg who was the mayor of New York City.
  • He has worked for the former president of the Dominican Republic Leonel Fernández.

 

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