Henk Kraaijenhof, Founder and Director, VortX
- Henk Kraaijenhof is the Founder and Director of VortX.
- He has been in the world of sports performance since 1975 and is considered one of the world’s leading experts in speed and power development.
Podcast
Overview
In this episode of The Brand Called You, Henk Kraaijenhof, former Olympic coach and performance consultant discusses the journey from athletic coaching to business performance. He shares insights from his 40-year career, explaining how the predictable world of elite sports differs from the dynamic challenges of corporate performance. The conversation explores his holistic approach to performance improvement, combining physical, mental, and biochemical factors to help both athletes and executives reach their potential. He emphasizes the importance of sustainable success and maintaining balance, warning against the risks of burnout in high-achieving individuals.
00:36- About Henk Kraaijenhof
- Henk Kraaijenhof is the Founder and Director of VortX.
- He has been in the world of sports performance since 1975 and is considered one of the world’s leading experts in speed and power development.
- Before he became an advisor to some of the world’s top athletes and teams, Henk was an accomplished coach in the sport of track and field.
28:30- Can you also make the same statement in the business world?
- You see many people who push themselves mentally or physically to reach their goals, only to later regret not spending more time with family or prioritizing their health.
- Everything in life has a price—are you willing to pay that price, knowing that prolonged strain may impact your well-being?
- If you accept that, then it’s also essential to take responsibility for the consequences.
30:02- What would your advice be to those young people, young athletes, and young managers out there who are just starting out?
- Always keep the big picture in mind by knowing where you come from, where you are now, and where you’re headed.
- Remember, work is work—it should never be confused with a hobby, which comes without responsibility, while work provides purpose and income.
- Balance is essential: find equilibrium between the mental and physical, necessity and joy, past and future; both the process and the product matter.
RESOURCES:
Learn more about Henk Kraaijenhof: LinkedIn
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Profile
- Henk Kraaijenhof is the Founder and Director of VortX.
- He has been in the world of sports performance since 1975 and is considered one of the world’s leading experts in speed and power development.
- Before he became an advisor to some of the world’s top athletes and teams, Henk was an accomplished coach in the sport of track and field.
