Dr Kruti Lehenbauer, Owner, Analytics TX, LLC; Fractional Chief Data Analytics Officer

Dr Kruti Lehenbauer, Owner, Analytics TX, LLC; Fractional Chief Data Analytics Officer

  • Dr Kruti Lehenbauer is the owner of Analytics TX LLC. She’s a business analytics consultant.
  • She’s also a guaranteed growth consultant and a fractional Chief Data Analytics officer.

Podcast

Overview

In recent times, data analytics has emerged as the most crucial tool within a business. From hidden insights to the ongoing trends, data analytics and detect it all and make conducting business a lot more efficient. In this episode of The Brand Called You, Dr Kruti Lehenbauer takes us through the work she does as a data analyst and as the owner of Analytics TX. 

00:34- About Dr Kruti Lehenbauer

  • Dr Kruti Lehenbauer is the owner of Analytics TX LLC. She’s a business analytics consultant.
  • She’s also a guaranteed growth consultant and a fractional Chief Data Analytics officer.

06:03- How do you ensure the quality and accuracy of the data and the analysis that you can provide?

  • I know what trends to typically look for. I perform detailed data analysis and descriptive statistical analysis to set the hypotheses based on what I see.
  • Then I test those hypotheses on multiple chunks of data. And if it is not consistently meeting the standard, that’s when that’s when the real mining starts.

11:58- For someone who works so extensively with data, is data security and privacy something that keeps coming up when you talk to people?

  • Small businesses are usually less worried and I make sure things are secured at my end.
  • Things get risky with bigger businesses or banks and government data. That’s a constant risk.
  • For some companies, I use their systems, so that the client data is not compromised in any way.
  • If I use my computer, I make sure to delete or remove any personally identifiable information. 
  • And for the final files, I just use servers or the companies themselves have secured systems. And I just go in there and work as I need to.

RESOURCES:

Learn more about Dr. Kruti Lehenbauer: LinkedIn

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  • Dr Kruti Lehenbauer is the owner of Analytics TX LLC. She’s a business analytics consultant.
  • She’s also a guaranteed growth consultant and a fractional Chief Data Analytics officer.

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