Katrena Friel, Keynote Speaker, Author, Mentor, Personal Branding Expert
- Katrena Friel is a keynote speaker, author, mentor, and personal branding expert.
- She also had over 25 years of experience as a business mentor.
Podcast
Overview
In this episode of The Brand Called You, Katrena Friel, a keynote speaker, author, mentor, and personal branding expert, delves into her inspiring journey, overcoming burnouts at a young age and pivoting towards a purpose-driven career. She shares her expertise in coaching and mentoring corporate executives transitioning into entrepreneurship, guiding them through common challenges and emphasizing the importance of emotional intelligence. Katrena also unveils her unique “DONE4U” approach and the seven streams of income model, empowering individuals to establish a robust personal brand business. Additionally, she highlights the significance of personal branding, storytelling, and differentiation strategies in a crowded market, offering valuable insights for both entrepreneurs and intrapreneurs alike.
00:35- About Katrena Friel
- Katrena Friel is a keynote speaker, author, mentor, and personal branding expert.
- She also had over 25 years of experience as a business mentor.
- She has multiple certifications and awards in training and development, leadership and management, and organisational effectiveness.
13:31- What are the first steps in developing a strong personal brand for entrepreneurs?
- Position yourself as an expert and authority in your field.
- Package your expertise through various streams of income (e.g., author, speaker, trainer, coach, mentor, facilitator, consultant).
- Price your services appropriately as an expert in your field of excellence.
20:44- What is your advice for someone struggling to differentiate their brand in a very crowded and saturated market?
- The only thing that’s unique about anyone is themselves, and that’s why personal branding is so important.
- There is only one of me, I’m only competing with myself, so I never worry about competition because there will never be another Katrena Friel ever in the history of the world once I’m gone.
- Just step into yourself, trust that you are unique, and enjoy the journey of discovering what you’re capable of and what your pure potential is – what is the destiny of this experience here on Earth for this one moment in time?
RESOURCES:
Learn more about Katrena Friel: LinkedIn
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Profile
- Katrena Friel is a keynote speaker, author, mentor, and personal branding expert.
- She also had over 25 years of experience as a business mentor.
- She has multiple certifications and awards in training and development, leadership and management, and organisational effectiveness.
