What is systemic Change in an Organization?- TBCY

Karin Haselböck, Head of Strategic Planning, Ashoka, Europe

Karin Haselböck is part of the leadership team of Ashoka in Europe as head of strategic planning.

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Overview

Karin Haselböck is part of the leadership team of Ashoka in Europe as head of strategic planning. She is leading strategic change processes in Ashoka Europe with its community of 500+ Ashoka Fellows, 100 FTEs staff as well as partners and collaborators. She has held positions in most sectors, working in different countries in Europe, and studying in Austria, the USA, and England. She is passionate about working across disciplines and borders, empowering people to create systemic change and social innovation. She was working as a Marketing Director for the Austrian tourism industry (creating social change in the field of safety on the slopes), as a journalist, and did research on sustainability topics for the Ministry of Environment in Austria.

01:32- What does Ashoka Organization do?

Ashoka is one of the largest networks of social entrepreneurs in the world. It was founded 40 years ago, and our founder Bill Drayton coined the term ‘social entrepreneur’.
We have a network of around 4000 social entrepreneurs, Ashoka fellows, as we call them in there around the world. We work in around 90 different countries, and we create social innovation.
And by now we have shifted from focusing only on social entrepreneurs towards shifting on what we learned from the social entrepreneurs that we need a world where everyone is a Changemaker.

02:40- What’s a social entrepreneur?

A social entrepreneur is someone who has a very innovative idea to change something within a system. He has a business mindset, you know, he creates some business models.
He’s integral, so he has ethical fiber. And he really wants to have a strong impact in the world in whatever area it is, it can be in the area of inclusion in the area of environmental change, societal change, etc.

05:56- What is systemic change?

You create in a certain system, and you change something in a system, you add something, you take something out, in order to achieve a certain result.
Within the system, you have certain rules that you might question, that you change, that you have certain relationships and certain resources that you put in. And then if you shift something in this system you create a different outcome.

09:23- What is your role at Ashoka, and how did you get involved?

I was working for a big company in Austria, and they just offered me the role of vice president of strategic marketing.
And I had the choice between working for Ashoka, having train tickets on the public transport in Vienna, and working for our shop and seeing what it should be.
For me, it was kind of a decision between the Old World and the New World. Because I know that I can work in a company like that, but where’s my purpose?
My purpose is not for the shareholders to earn more money, but I really, want to give my gifts or my personality, my knowledge, and my experience to an organization that does something that hopefully changes the world for the better.

14:48- What did you do to make a multi-stakeholder set of companies into an organization?

I think one of the secrets is that I considered them equal, I brought them together.
I was trying to find common ground. So approaching them and saying, What is your approach?
And I also think that what it needs is, that there is a certain normal in shifting change and creating impact, you need a backbone organization. And I was this kind of backbone organization, I kind of I pushed it forward, but in a way that was inclusive.
We shared this understanding of what we really want to achieve the vision, kind of the vision, a shared vision.

19:50- Where do you draw your inspiration from?

I’m an extrovert and an introvert, and I know that I really need this time for myself in the forest, for example, where I can do moving meditation, so I’m not the person that would sit there on you know, and do sand like that.
I truly believe that my spirit is the real essence of who I am. And I think going into the forest connects me to this eternity in a way.
My resource is the people I love around me, you know, to connect with the community.
My resource is swimming, I love swimming. It’s just incredible. You know, I feel that I’m part of the universe. So I’m in the water. And maybe it’s because we come from the water.
I really love my job. I couldn’t work for an organization where my purpose is not aligned anymore.

26:23- What would your advice be to the people who come to you for help?

My advice would be ‘Be true to yourself and see your life as a journey, see your life as the landscape of your soul, where you can find all sorts of adventures, and you will have certain aspects that are not good, but it’s, that’s the live way of life.
Being yourself in life, with all aspects of your personality, the dark side, and the light side is how we should live.

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Profile

She has held positions in most sectors, working in different countries in Europe, and studying in Austria, the USA, and England. She is passionate about working across disciplines and borders, empowering people to create systemic change and social innovation.

She was working as a Marketing Director for the Austrian tourism industry (creating social change in the field of safety on the slopes), as a journalist, and did research on sustainability topics for the Ministry of Environment in Austria.