Poornima Shenoy, CEO, Hummingbird Advisors; Author, Accelerating Her Business
- Poornima Shenoy is the CEO, of Hummingbird Advisors.
- She is the author of Accelerating Her Business.
Podcast
Overview
Starting a Business is one of the biggest challenges any entrepreneur will face. There are many questions to answer at the very beginning when starting a business, but the most difficult one is the question of what exactly you want to do. Today we have Poornima Shenoy, CEO, Hummingbird Advisors; Author, Accelerating Her Business to talk about her experience of starting a business.
00:34- About Poornima Shenoy
- Poornima Shenoy is the CEO, of Hummingbird Advisors.
- She is the author of Accelerating Her Business.
- She has worked as a leader in the corporate sector and as an entrepreneur.
- Currently, she is on the Board of many companies: Dixon Technologies, NSEIT, Padget Electronics, and Coforge Business Process Solutions.
- Poornima has been the founding President of the Indian Semiconductor Association and has played a key role in the formation of the Electronics Sector Skills Council ESSCI.
00:49- About Hummingbird Advisors
- We partner with our clients to help them grow.
- Our team consists of experienced business leaders and Investment Bankers.
- We work with young companies seeking growth. We help them scale by getting their process in order, onboarding the right talent, finalizing the financial model, and connecting them to potential customers.
- We then follow it through by onboarding the right investors.
01:55- Challenges of Startups
- Often the founders are great technology folks, but they need complementary skills in terms of can they get a business person as a co-founder.
02:58- What is a Cross-Border Startup?
- The cross border for me has been basically Bay Area companies and Bangalore, so these are two interesting geographies.
04:48- Why do several startups fail?
- One most important reason is the product market fit.
- If you have not validated it early enough, or you have not tweaked your model early enough then you will have failures.
- When the co-founding team do not have the same value systems, or they don’t have complementary skills.
- If you don’t have money in the bank to do what you want.
06:53- When should a startup start to scale up?
- Speaking about, product companies that have a long gestation cycle, so they might need to do some amount of prototypes or MVP before they go to the market.
- So their gestation cycles will differ, their scale-up model will differ from a services company.
07:47- About the Book
- As a woman and as an entrepreneur, one has always seen a different kind of issues or needs.
- My Co-Founder and I had accelerated between us nearly 100 companies, and the theme of problems for women to be accelerated as entrepreneurs was totally different.
- We did a lot of research, we spoke to a lot of people, we put it together, and we created a book for accelerators and incubators to accelerate women entrepreneurs.
RESOURCES:
You can connect with Poornima Shenoy- LinkedIn
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Profile
Poornima Shenoy has over 30 years of professional experience. She has worked as a leader in the corporate sector and as an entrepreneur. As CEO of Hummingbird Advisors, she works with cross-border start-ups on strategy and scaling up.
