“Decentralise and Delegate”
On another episode of The Brand Called You, Aashutosh Garg is in conversation with Mr. Hassan Al- Hazeem from Dubai. Hassan is the Managing director of Intercoil International, Dubai. His company is present in 22 countries and he is a member of the EO. And has been a member of the YPO. In this conversation, Hassan shared the Three key milestones of his life. He talks about his journey and about his company. Intercoil International is a manufacturer of polyurethane foam, furniture and sleep products. He has scaled up his business in 22 countries of the Middle East. Hassan enlightens the audience about the sleep issues faced by most people and how his mattresses are unique. They discuss the importance of quality sleep. Haan and Ashutosh engage in an interesting conversation about Hassan’s scaling up journey. They discuss his furniture expertise too. Hassan shared his Core Values and leadership style. Very interestingly, Hassan has set a number of Guinness world records with the work he does!
Hassan Al-Hazeem, MD, Intercoil International, Dubai
Hassan Al-Hazeem is the Managing Director of Intercoil International, a leading manufacturer, distributor, and retailer of Sleep Products in the Middle East region. Intercoil is based in Dubai and has wholly-owned subsidiaries in the GCC, Lebanon, and Jordan. Intercoil manufactures polyurethane foam, furniture, and sleep products, yet its core business is considered the latter. Intercoil distributes its sleep products in more than 22 countries under three brand names (Intercoil, Simmons, and Therapedic), and has 24 retail outlets in the GCC Lebanon, and Jordan. Intercoil is ranked no.4 among Dubai SME 100, has achieved Dubai Quality Appreciation Certificate in 2011, and has been awarded Dubai CSR label in 2011 and 2012.
Mr.Al-Hazeem has been an active member of the Entrepreneurs Organization –UAE chapter- since 2004. He was the president of the EO UAE chapter for the FY 2012/2013 and is currently the Communications Director for the Middle East and Pakistan. The Entrepreneurs’ Organization (EO) is a global business network of 9,000+ business owners in 121 chapters and 40 countries. Founded in 1987 by a group of young entrepreneurs, EO enables small and large business owners to learn from each other, leading to greater business success and enriched personal life. Our vision is to build the world’s most influential entrepreneur community, which aligns with our mission of supporting entrepreneurial education and engaging entrepreneurs to learn and grow.
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