Michael Couch | President, Michael Couch and Associates Inc

Michael Couch | President, Michael Couch and Associates Inc

  • Michael is the President of Michael Couch and Associates Inc. 
  • He is the co-author of a book titled, ‘Strategy Driven Leadership: The Playbook for Developing Your Next Generation of Leaders.

Podcast

Overview

Organisational culture and leadership are two foundational pillars that shape the identity, direction and success of any company. These intertwined concepts play a crucial role in determining how an organisation operates, interacts with its stakeholders, and adapts to changing environments. In this episode, Michael Couch, the President of Michael Couch and Associates Inc, shares his profound insights into leadership, culture, and their impact on organisations. 

[00:33] – About Michael Couch

  • Michael is the President of Michael Couch and Associates Inc. 
  • He is the co-author of a book titled, ‘Strategy Driven Leadership: The Playbook for Developing Your Next Generation of Leaders.

[02:57] – What elements contribute to a positive organisational culture?

  • The first is about the mission.
  • The second has to do with consistency in terms of execution, decision making, and coordination. 
  • The third is often what people think about when they consider culture. 
  • The fourth is adaptability. That involves learning from the marketplace and changing effectively.

[08:29] – How can organisations overcome resistance to cultural change?

  • It starts with getting clarity on priorities. 
  • It is then followed by practices and behaviours that we need to start reinforcing. 
  • Then, you need systems to support that. 

[21:11] – Three lessons for startup entrepreneurs.

  • Assess and understand your culture.
  • Be intentional.
  • Leadership is critical: keep on investing in it. 

RESOURCES:

You can connect with Michael Couch: LinkedIn 

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  • Michael is the President of Michael Couch and Associates Inc. 
  • He is the co-author of a book titled, Strategy Driven Leadership: The Playbook for Developing Your Next Generation of Leaders.

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