Marcia Tal, CEO, Tal Solutions; Founder, PositivityTech
- Marcia is the CEO of Tal Solutions.
- She is helping people benefit from the hidden value in data
Podcast
Overview
In the digital age, data analysis has become a key parameter in understanding business trends, customer preferences and competition. It enables better alignment of business activities in overcoming challenges and reaping the benefits of opportunities. But it comes with the problem of understanding what is the right amount of data to be considered to understand the trends. Today, we discuss the basics to be considered for analyzing data for the larger benefit of the business.
[00:37] – About Marcia Tal
- Marcia is the CEO of Tal Solutions.
- She is helping people benefit from the hidden value in data
- She is the founder of Positivity Tech and has spent 25 years with the Citigroup.
[04:50] – How does one determine the right kind of data and how does one draw lessons from it?
- It depends on what the business needs. One needs to answer what we are looking to solve or what opportunities we are trying to unleash.
- With those answers, we can look at the inventory and the wealth of all the data that we have.
- In many ways, it is treated as science owing to the technicality but at the end of the day you can be creative with the data, so it both science and art.
[09:00] – How can organizations make smarter decisions once they understand the value of their data?
- A business is a connection of dots. It begins with sets of procedures and policies that impact every decision along the way.
- When the data flow is understood throughout the systems that we are using for particular purposes, then we can really be smart about what we are going to do with our data.
[15:07] – Why should organizations take customer complaints seriously?
- Complaints are just an opportunity and they are showing us everything around our brand that can be improved.
- When we listen to friction points, it is when we really get better. These are the ones that demand our action and attention.
RESOURCES:
You can connect with Marcia Tal – LinkedIn
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Profile
- Marcia is the CEO of Tal Solutions.
- She is helping people benefit from the hidden value in data
- She is the founder of Positivity Tech and has spent 25 years with the Citigroup.
