Reena Friedman-Watts, Founder, Better Call Daddy Show; Founder, MegaWatts Productions

Reena Friedman-Watts, Founder, Better Call Daddy Show; Founder, MegaWatts Productions

Reena Friedman-Watts, Founder of Better Call Daddy Show; and MegaWatts Productions. She is a storyteller, and she has a lot of anecdotes to share with us.

 

Podcast

Overview

Storytelling is an art that is gaining popularity. Businesses are now realizing the importance of telling great stories about their brands. A storytelling company can help you understand what your brand is all about and how you can tell your brand’s story to the right audience.

Today we have Reena Friedman-Watts, Founder of Better Call Daddy Show; and MegaWatts Productions. She is a storyteller, and she has a lot of anecdotes to share with us.

About Reena Friedman-Watts Founder, Better Call Daddy Show; Founder, MegaWatts Productions

Meet Reena Friedman-Watts. If there’s anything to know about her, she lives for the story, the people behind them, and bringing them to life.

Her knack for storytelling has taken her to unexpected places, from the daytime drama of the Jerry Springer Show to the legal drama of the Judge Alex Show.

And now, the search for compelling stories is a family affair with the new podcast… Better Call Daddy!

How do you help entrepreneurs to be seen?

In today’s day and age, especially during the pandemic, lots of people have been feeling lonely. They want to be seen and heard. During the pandemic, I have found that podcasts are a great way to be seen, heard, and tell stories.

You might be doing something positive, and t have accomplished things, and you have a story to tell, maybe you just do not know how to tell it. And that is something that I have been focusing on helping people to do.

Converting a client’s vision onto celluloid

You need to know your client well and make them comfortable with you. If you entertain opportunities that come your way, they can turn into paid opportunities.

How is technology changing the way you record?

I first got my start in the radio industry, and I worked in radio pre-automation for a while. If you do not change the record out, you’re going to have dead air, so that is one way in which it has changed.

It is all pre-automated now. Then casting used to be people calling in when I worked in the talk show industry. If you had a story, you left a message, and we would go through thousands of calls a week, and we would call everybody back.

People are getting cast just by creating their own followings.

Networking in our lives

I have wished people Happy Birthday on LinkedIn and then just say hey did you do anything fun and talk to them like a person and that person has then invited me to get together with them in person.

They have told me about job opportunities, they have introduced me to other people. Networking has just given me opportunities that I never would have foreseen.

Getting likes on Social Media = You are building a network

How many of those likes turn into a business? Are you hitting the people that you want to be connecting with?

Three Key Milestones

  1. One of my biggest pivot points was deciding to become an entrepreneur.
  2. I didn’t have to work on the content that I wasn’t necessarily aligned with.
  3. During the pandemic,  I didn’t have to go on shoots. People like me produce their content remotely.

Profile

There’s not much Reena Friedman Watts hasn’t done in her professional life. She’s scoured the NPR newswire for stories. She’s combed through hundreds of small claims cases.  She’s worked on reality TV shows such as The Jerry Springer Show, Court TV, and Nanny 911.

She’s worked in Radio. She’s planned mega-events for the telecom and finance industries.  She’s secured sponsors and emceed.

She’s booked sensational and hard-to-get guests such as Howard Schultz, Barbara Corcoran, Ken Coleman, and Derek Sivers on Cathy Heller’s Don’t Keep Your Day Job Podcast and boosted the downloads from 4M to nearly 15M.

Reena has a God-given talent for connecting people and building communities, and she bestows her magic on people in the most selfless and genuine way.

Her diverse background and skill set allow her to seamlessly weave in and out of multiple markets and find her way through doors that don’t open for others.

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