Sunil Alagh, Managing Director of SKA Advisors Pvt. Ltd

Sunil Kumar Alagh is the Managing Director of SKA Advisors Pvt. Ltd. – a business advisory and consultancy service with an emphasis on Marketing and Brand management strategies. He is a recognised thought provocateur who enables teams to realise their full potential and partners them to build a sustainable profitable business model.

Today on our show we have a very senior professional from the FMCG industry who now runs his own advisory firm, Sunil Alagh in conversation with our host Ashutosh Garg. Sunil is the Managing Director of SKA Advisors Pvt. Ltd. and former Managing Director at Britannia Industries. He also sits on several boards of other companies. In this interview, Sunil gives us his insight into brands and his learnings from his mistakes. Being working at Britannia for 30 years, Sunil’s life took an interesting turn when he was asked to quit, but he grew only stronger by opening up his own firm where he uses his knowledge and experience he gained while working for so many years in the corporate world. Sunil shares with us his learnings and some of his mistakes while working at Britannia and advises the young people out there to not trust people absolutely when in business.

Sunil Alagh, Managing Director of SKA Advisors Pvt. Ltd

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Sunil Kumar Alagh is the Managing Director of SKA Advisors Pvt. Ltd. – a business advisory and consultancy service with an emphasis on Marketing and Brand management strategies. He is a recognised thought provocateur who enables teams to realise their full potential and partners them to build a sustainable profitable business model.  His wide range of clients include Godfrey Phillips India Ltd., La Opala RG Ltd., Setco Automotive Ltd., Mrs. Bector’s Food Specialities Ltd., Elite Food Specialities Pvt. Ltd., Louis Dreyfus Commodities India Pvt. Ltd., Amira Pure Foods Pvt. Ltd., LT Foods Ltd, KS Oils Ltd, GlaxoSmithKline Consumer HealthCare Ltd., Warburg Pincus, Emami Ltd., VIP Luggage Ltd., Sapat Tea Ltd, Biocon India Ltd., and Mahindra Group. Sunil Alagh has 40 years of hands on experience and has developed and incubated several successful brands like Britannia Tiger. He also spearheaded Britannia’s successful foray into Dairy through branded cheese and milk. He has a wealth of rich experience in marketing and brand building strategies. Sunil’s rich experience in multiple stakeholder management helps him mentor the top most executives plough through business objectives amidst conflicting personal objectives, fractured governance and challenging needs for succession planning.  

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