Category Archives: Marketing; Branding

Vivek V Kumar, CEO, Lexicon Public Relations and Corporate Consultants

Vivek V Kumar, CEO, Lexicon Public Relations and Corporate Consultants

Talking about the milestones in his career, Vivek was very confident that his first milestone was joining the PR industry when it was in its initial days.

Tony V Francis, Chief Revenue Officer, Matrix Publicities, a WPP Company

Tony V Francis, Chief Revenue Officer, Matrix Publicities, WPP Company & Author, Autograph

The definition of creativity for Tony is “creating possibilities”. Though social media has diversified possibilities for new opportunities , it also has adversely affected creativity .

David Aaker, Vice Chairman, Prophet Brand Strategy

David Aaker, Vice Chairman, Prophet Brand Strategy
David Aaker, Vice-Chairman, Prophet Brand Strategy Vice-Chairman, Prophet Brand Strategy from January 1999. Executive Advisor to Dentsu Inc. from September 2001-2012. Podcast https://media.blubrry.com/tbcy/anchor.fm/s/a19b694/podcast/play/42981867/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2021-10-8%2Fbb133fda-6de3-1cbe-e464-14d1599e963e.mp3Podcast: Play in new window | DownloadFollow TBCY RSS Overview Branding in today’s world is everyone’s favourite word. In fact, branding isn’t just limited to products or services these days, it includes even [...]

Bhushan Kummar, Poet turned Brand Specialist, Founder, Creative Monk

Bhushan who is a leading brand specialist, talks about some very important aspects of branding. Bhushan highlights that being unique often makes a brand stand out.